Brand Identity for Xceleron
Xceleron are an analytical research organization that have pioneered the use of Accelerator Mass Spectrometry to help pharmaceutical companies get life-changing products to people faster and more cost effectively.
Acquired by Pharmaron in 2019.
The logo combines the X of Xceleron with the international symbol for fast forward to reflect the new brand story
Project scope
Brand story
Brand identity
Website design
Creative direction
Project management
Identity – before & after
Before
After
“Ian managed our re-brand and led the direction of our virtual team to create a powerful new identity that we’re incredibly proud of. His work for Xceleron has attracted the attention of clients, investors and industry peers. I have no hesitation in recommending him to anyone else.”
— Michael J. Butler, CEO, Xceleron