Scoobits
Brand identity, communications and character/badge designs. Aimed at 3-8 year olds, Scoobits are silicon badges that strap onto kid’s scooters, making them individual, colourful, and fun.
“Ian guided us with ease through the whole process of creating a brand from scratch. From the big picture of establishing our positioning, through to the meticulous detail of the graphics needed to reflect it in all of its applications. And just as importantly, he’s a pleasure to work with.”
— Claire Reid, Founder & CEO, Scoobits