Ian Whalley
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Flight Deck 53

Brand identity design for Flight Deck 53 Trampoline Park by Ian Whalley

 Flight Deck 53 logo – Design by Ian Whalley
 
 

The world's most beautiful trampoline park

Brand identity program for Flight Deck 53, a trampoline park located in a beautifully restored church at Number 53 Bosdrift, Hilversum in The Netherlands. The park is due to open in late 2018.

 
 
 

The identity centres around an underscore that represents the deck of a trampoline

 
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 Flight Deck 53 jumping man symbol – Design by Ian Whalley
 Flight Deck 53 jumping man symbol and social media icons – Design by Ian Whalley
 
 

To support the identity a series of patterns were created that explore the art of jumping and also reference the graphic motifs and architectural details found in the church.

 
 
 Flight Deck 53 brand pattern – Design by Ian Whalley
 
 Flight Deck 53 brand pattern – Design by Ian Whalley
 Flight Deck 53 brand pattern – Design by Ian Whalley
 Flight Deck 53 brand pattern – Design by Ian Whalley
 Flight Deck 53 ticket and safety guide – Design by Ian Whalley
 Flight Deck 53 POS tags – Design by Ian Whalley
 Flight Deck 53 business cards – Design by Ian Whalley
 Flight Deck 53 brand postcards – Design by Ian Whalley
 
 Flight Deck 53 tote bag – Design by Ian Whalley
 Flight Deck 53 t-shirts – Design by Ian Whalley
 Flight Deck 53 postcards – Design by Ian Whalley
 Flight Deck 53 launch advertising – Design by Ian Whalley
 Flight Deck 53 poster campaign – Design by Ian Whalley
 Flight Deck 53 welcome aboard poster – Design by Ian Whalley
 Flight Deck 53 cafe branding – Design by Ian Whalley
 Flight Deck 53 Cafe identity and menus – Design by Ian Whalley
 Flight Deck 53 website design concept – Design by Ian Whalley
 Flight Deck 53 website design visual – Design by Ian Whalley
 Flight Deck 53 website design visual – Design by Ian Whalley
 Flight Deck 53 brand posters – Design by Ian Whalley
  Flight Deck 53 brand posters – Design by Ian Whalley
  Flight Deck 53 brand posters – Design by Ian Whalley
 

Launch campaign

 
 Flight Deck 53 launch campaign – Design by Ian Whalley
 
 
 Flight Deck 53 launch campaign – Design by Ian Whalley
 Flight Deck 53 launch campaign – Design by Ian Whalley
 Flight Deck 53 Instagram launch campaign – Design by Ian Whalley