Design by Ian Whalley
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Brand Identity for Flight Deck 53

Brand identity design for Flight Deck 53 Trampoline Park by Ian Whalley

Flight Deck 53 logo – Design by Ian Whalley
 
 

The world's most beautiful trampoline park

Brand identity program for Flight Deck 53, a trampoline park located in a beautifully restored church at Number 53 Bosdrift, Hilversum in The Netherlands.

 
 
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Flight Deck 53 church interior
 

The identity centres around an underscore that represents the deck of a trampoline

 
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Flight Deck 53 jumping man symbol – Design by Ian Whalley
Flight Deck 53 jumping man symbol and social media icons – Design by Ian Whalley
 
 

To support the identity a series of patterns were created that explore the art of jumping and also reference the graphic motifs and architectural details found in the church.

 
 
Flight Deck 53 brand pattern – Design by Ian Whalley
 
Flight Deck 53 brand pattern – Design by Ian Whalley
Flight Deck 53 brand pattern – Design by Ian Whalley
Flight Deck 53 brand pattern – Design by Ian Whalley
Flight Deck 53 ticket and safety guide – Design by Ian Whalley
Flight Deck 53 POS tags – Design by Ian Whalley
Flight Deck 53 business cards – Design by Ian Whalley
Flight Deck 53 brand postcards – Design by Ian Whalley
 
Flight Deck 53 tote bag – Design by Ian Whalley
Flight Deck 53 t-shirts – Design by Ian Whalley
Flight Deck 53 postcards – Design by Ian Whalley
Flight Deck 53 launch advertising – Design by Ian Whalley
Flight Deck 53 poster campaign – Design by Ian Whalley
Flight Deck 53 welcome aboard poster – Design by Ian Whalley
Flight Deck 53 cafe branding – Design by Ian Whalley
Flight Deck 53 Cafe identity and menus – Design by Ian Whalley
Flight Deck 53 website design concept – Design by Ian Whalley
Flight Deck 53 website design visual – Design by Ian Whalley
Flight Deck 53 website design visual – Design by Ian Whalley
Flight Deck 53 brand posters – Design by Ian Whalley
Flight Deck 53 brand posters – Design by Ian Whalley
Flight Deck 53 brand posters – Design by Ian Whalley
 

Launch campaign

 
Flight Deck 53 launch campaign – Design by Ian Whalley
 
 
Flight Deck 53 launch campaign – Design by Ian Whalley
Flight Deck 53 launch campaign – Design by Ian Whalley
Flight Deck 53 Instagram launch campaign – Design by Ian Whalley