Ian Whalley
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Diil

Brand identity for Diil - it means "deal" in Estonian and it's the country's low cost mobile network. Designed by Ian Whalley at L&Co.

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Brand identity for Diil – it means "deal" in Estonian and it's the country's low cost mobile network.

Winner of the inaugural Design Week Benchmark Awards in the Telecom sector and best of show runner up.

 
 
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The brand was built around the idea that 'our tariffs are so low we didn't have any money left for design'.

 
 
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Designed at L&Co.